Deur Nicole VandermeulenHere’s the thing about being perfect: no one is. And when Holly Holm ended UFC World Bantamweight Champion Ronda Rousey’s perfect MMA record, it proved Rousey is human. But she prefers it that way, as seen in Reebok’s #PerfectNever spot from Venables Bell & Vennote. Rousey might not be perfect, but she is the perfect
Deur Nicole VandermeulenWe wish we were throwing it back to Skinny Arms Rob Lowe (RIP), but everyday handsome Rob Lowe is still good to look at, especially in these funny ads for Fox NFL Sunday. So while Lowe is done as the spokesperson for DirecTV, Lowe starred in a handful of ads directed by Hank Perlman at
Deur Nicole VandermeulenJCPenney’s new agency of record, mcgarrybowen, has a powerful message for its customers in this online spot: all body types should be celebrated. “Here I Am” features Mary Lambert, the Grammy-nominated singer-songwriter who lent her voice to Macklemore’s “Same Love”, along with other women who are powerhouses in their fields: Jes Baker (best-selling author), Valerie
Deur Nicole Vandermeulen“America Runs on Dunkin’”. And Dunkin’ Donuts wants you to #KeepOn doing that. Hill Holliday created a spot that focuses on life’s little gifts, like a woman celebrating her 97th birthday or a young boy scaling a climbing wall. The good-feels footage and inspirational messaging is combined with the strategic placement of Dunkin’ Donuts breakfast
Deur Nicole VandermeulenThis General Mills ad has us yearning for the days when the biggest decision of our day was which sugar cereal we were going to chow down on before heading to school: Lucky Charms or Cinnamon Toast? Always a tough choice. The “Humans Can’t Resist” campaign from New York agency Walrus helped General Mills introduce
Deur Nicole VandermeulenTechnology continues to move us. And this spot from Apple and TWBA’s Media Arts lab on Autism Acceptance Day is no exception. The spots take us through the everyday life of Dillan, a teenage boy who can’t speak, but instead uses Apple technology to communicate with the world. We also get a glimpse of what
Deur Nicole VandermeulenWhen Americans realized Donald Trump running for president wasn’t some sick joke, they freaked—and google searches for “how to move to Canada” skyrocketed. Riding the coattails of this hysteria, JWT and Air Canada launched the “Test Drive Canada” campaign because it only makes sense to visit a place before you pick up your whole life
Deur Nicole VandermeulenIf you want inspiration to get outdoors, look no further. This Grey New York PSA campaign that celebrates the 100th anniversary of the National Park Service implores you to get out and “Find Your Park.” The focus is twofold: one being the centennial celebration on August 25th, the other is that U.S. Parks are so
Deur Nicole VandermeulenWe’d like to throw it back to that one time James Harden played defense, but that never happened. So we’ll just throw it back to these strange “Winning at Hoops” spots from Periscope that the Houston Rockets shooting guard starred in for candy brand Trolli. The spots are sports instructional videos circa 1980 where a
Deur Nicole VandermeulenWhat’s the best way to get in shape? Buy a new pair of shoes. The appeal of throwing on (and showing off) some fresh kicks is enough to get you out the door to ride that new-shoe high miles further than your feet could have taken you the day before. Or you could buy a
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