JCPenney and mcgarrybowen’s “Here I Am” Empowers Body Type Diversity

JCPenney’s new agency of record, mcgarrybowen, has a powerful message for its customers in this online spot: all body types should be celebrated. “Here I Am” features Mary Lambert, the Grammy-nominated singer-songwriter who lent her voice to Macklemore’s “Same Love”, along with other women who are powerhouses in their fields: Jes Baker (best-selling author), Valerie

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Dunkin’ Donuts Reminds You to Do Something Amazing Erry Day

“America Runs on Dunkin’”. And Dunkin’ Donuts wants you to #KeepOn doing that. Hill Holliday created a spot that focuses on life’s little gifts, like a woman celebrating her 97th birthday or a young boy scaling a climbing wall. The good-feels footage and inspirational messaging is combined with the strategic placement of Dunkin’ Donuts breakfast

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Humans Can’t Resist Cold Cereal

This General Mills ad has us yearning for the days when the biggest decision of our day was which sugar cereal we were going to chow down on before heading to school: Lucky Charms or Cinnamon Toast? Always a tough choice. The “Humans Can’t Resist” campaign from New York agency Walrus helped General Mills introduce

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