The Fantastical & Olympus Aim To Disrupt The DSLR Market With “The Arm” #BaconBits

The Fantastical, has just launched a new campaign for Olympus that aims to disrupt the DSLR market with “The DSL-Arm”, a sarcastic jab at clunky cameras. “We wanted to deliver this industry-challenging message in a bold and disruptive way. By creating this DSL-ARM affliction, we were able to playfully poke fun at how big and

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