This DDB Job Posting is The Best PR Piece Ever
Over the years, Doyle Dane Bernbach (DDB) has churned out some incredible pieces of advertising. The quality and consistency of their execution is undeniable. Yet, one of their greatest advertisements of all-time was a PR piece. In honor of the legendary copywriter, David Abbott, (who passed away last year) we’re flashing back to our favorite DDB ad of all time–a job posting.
DDB Job Posting
“Good copywriting comes from spending a lot of time on it. From revising, polishing and editing it. The best pieces of copy are the ones I have spent a lot of time on.” -David Abbott