You Won’t Believe Who This Ad ft. Jason Mamoa Came from

When we think Carhartt, let’s be honest…we think of a construction worker and a country bumpkin. Well, at least we use to think that way. Carhartt’s creative depart is taking its 127 years of history, and changing this perception. Take a look insight Jason Mamoa’s life as a Carhartt craftsman:

“This is the story of a man hell-bent on remaining that kid – no matter how big he gets or where the world takes him. Because family, “My Ohana” as Jason likes to say, is all that matters to him.”

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