Lamps Transform Into Ping-Pong Balls In Outdoor Ad Installation

When Tennis Tavolo, Senigallia (ping-pong.org) needed help launching thier new tournaments in Milan, its agency rallied. The Comfortable Pigs aced it with these #baconbits:

ping pong lamps

The Ham’s Take

By now, it’s no secret: we love installations. This idea is simple, and executed beautifully. Nevertheless, we can’t help but wonder how much better it would be if it were place in the ping-pong infested streets of San Francisco–the land of “unconventional” startup culture and office ping-pong tables ?


Credits

Advertising Agency: Thecomfortablepigs, Milan, Italy
Creative Directors: Riccardo Ciunci, Francesco Caruso, Roberto Piazza, Davide Fiori
Art Director: Francesco Caruso
Copywriter: Riccardo Ciunci
Photographer: Nicoletta Ciunci
h/t: aotw

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