Sinkboy & Sinkgirl Melt Hearts for Colgate #BaconBits

Colgate is on a mission to get its customers to close the tap while brushing their teeth. This should do it…right?

Toma del Jamón

Simple, accurate, and decently executed–we’ve seen a handful of complaints about proportions. Nevertheless, the concept is so salient that any execution complaints can easily be overlooked–because this ad does what all great ads do: it makes us feel. We give it a hearty ham La- and hope we see more from Y&R New York. There’s alot of momentum here.

Créditos

Agencia de publicidad: Y&R New York / Red Fuse
Director Creativo Ejecutivo: Gloria de la Guardia
Director Creativo: Antonio Arias, Arturo Goni
Director de Arte: Randy Diaz
Copywriter: Borja Eizmendi
Fotógrafo: Ale Burset
Retoucher: Gabriel Chouy
h / t: aotw, digitalsynopsis