The Most Hipster, Eco-Friendly Ad Campaign Ever Even Makes Portland Look Like A Monster

Fred & Farid Paris recently released a campaign for BIOCOOP that is so eco-friendly we even felt bad writing about it–you know, because we used a computer in an air-conditioned room, while eating a bag of non-organic jalepeño chips, all the while we were wearing Nike sneakers with snakeskin accents. #PimpinNikeSnakeskins

Anyways, give it a watch:

The Ham’s Take

This is what our world has come to. No, seriously. To create content that spreads virally, you have to be this magnificently dedicated to the details. You have to be insane. That’s right, the best of us are insane (or pretty close to it). This campaign was said to have created over 30,000,000 impressions, but what’s most important is the impression it didn’t make. Sorry, carbon…you lose.

h/t: denveregotist

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