Domino’s Pizza Fights For Emoji Literacy In Silly, New Campaign
In a campaign that’s right down our sarcastic-alley, Domino’s Pizza is fighting for emoji literacy. The campaign features a silly-good PSA (ສະແດງໃຫ້ເຫັນຂ້າງເທິງ), a simple microsite (shown below), and a call to action–all jokes aside, the CTA is legit. Beyond welcoming us to download emoji flashcards, Domino’s is now promoting a pretty awesome social-sales integration